A Marketing & Digital professional.
Resume
Professional Summary
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More than 6 years of experience as a marketing and digital media coordinator working with multinational firms and brands as part of ViacomCBS Networks Africa (MTV, MTV base, BET, Nickelodeon, Comedy Central) and Intuit Canada (TurboTax)
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Creative know-how of digital media platforms such as Figma, Adobe products, social media management and reporting tools like Falcon, Hootsuite, Keyhole analytics, Google Analytics, Google AdWords, and Knowledge of marketing automation tools like HubSpot.
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Experience driving direction and alignment with cross-functional teams across Africa, Europe, Asia and North America of over 50 persons to deliver on campaign development and optimization, creative content writing, audio-visual production to increase online audience engagement.
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Strong verbal and written communication skills, analytical, creative problem-solving skills as well as online marketing techniques like Search Engine Optimization, social media, and Content Marketing to drive brand awareness and connect with consumers.
Skills
Content Strategy Influencer Marketing Campaign Management
Social Media Events Content Digital Media Creative Initiatives
Work Experience
Dec 2021-present
NIIT Canada
I work as part of a diverse team committed to developing and delivering high-end marketing and communications collateral for clients the company represents in Canada.
Apr 2021-Aug 2021
Intuit, TurboTax Canada
I worked with the Intuit TurboTax Marketing & eCommerce Team where I helped managed and developed eCommerce channels. I worked collaboratively with marketing managers, product managers, and creative and engineering teams in order to develop strategic marketing messages within our marketing & eCommerce channels and web properties.
Sep 2015-Dec 2020
ViacomCBS Networks (Paramount)
I worked as the Digital Media Coordinator for the ViacomCBS Networks brands [Channels include MTV Base, Nickelodeon, BET Africa, and Comedy Central]. I drove digital media initiatives as well as developed strategic and mutually beneficial relationships with clients, talents, and brands.
Education
Sep 2020-Aug 2021
University of Waterloo, Waterloo, ON
Master of Digital Experience Innovation
2023-2023
Babcock University, Nigeria
Bachelor of Arts, Mass Communication (Focus: Public Relations and Advertising)
Relevant Tools
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Hootsuite
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Adobe Products
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Figma
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Google Analytics
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Google Ads
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Hubspot
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Google Adwords